Select Doctors are Featured on MDTV in 2014
Select Medical Experts on LASIK are Needed for MDTV Broadcast Special
Featured Opthamologists Air Locally on Fox, CBS, CW, My TV, ABC and NBC Network Affiliate Stations in Numerous USA Markets
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| | MDTV 2014 Broadcast Special on LASIK with Associated Medical Messages |
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| "Not only can these local doctors service more patients and enhance their community goodwill but who knows," said Paul G Argen, MDTV Executive Producer, they might even become the next Dr Oz."
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By MDTV Contributor
MDTV has partnered with major television network affiliate stations in dozens of markets across the country. Select Experts are welcome to apply and participate in the MDTV Broadcast Phenomenon, including being a guest on the MDTV LASIK Show Special and providing the community with MDTV LASIK Medical Messages throughout the year.
Local TV Broadcast Stations in over 25 markets are currently seeking opthamologists and opthamologic surgeons to participate in this public service MDTV special on LASIK. "Not only can these local doctors service more patients and enhance their community goodwill but who knows," said Paul G Argen, MDTV Executive Producer, "they might even become the next Dr Oz." These MDTV Select Experts will provide insight to, and speak to common concerns of, people looking to receive trusted information about LASIK.
Opthamologists and opthamologic surgeons interested in participating should read the LASIK Fact Sheet below to learn more about what will be covered and watch MDTV on LASIK to see the special in its current form. All it needs is you!
If you can answer the expert questions below as an local LASIK MDTV Select Expert, please contact your local Fox, CBS, CW, My TV, ABC and NBC Network affiliate MDTV station or, if there is not a listed MDTV station in your market call, Argen directly at 1-800-985-MDTV(6388).
Fact Sheet for LASIK Show Information
TARGET MDTV SELECT® EXPERTS (in priority order)
1. Ophthalmologist
2. Ophthalmic Surgeon
BACKGROUND RESEARCH FACTS
• Refractive surgery (LASIK) is the surgical reshaping of the cornea to correct poor vision. It can
be used for nearsightedness, farsightedness and even astigmatism.
• The cornea is the clear dome on the front of the eye and provides approximately 80% of the eye’s
focusing power.
• With LASIK, the surgeon gently lifts the protective outer layer of the cornea to create a corneal
flap that is folded back. Then the laser is introduced to reshape the inner corneal tissue, correcting
the focusing of light in the eye.
• Once the eye is reshaped, it should have an improved ability to focus light rays onto the retina for
significantly sharper vision.
• Potential post-LASIK side effects include chronic dry eyes, difficulty with night vision, seeing
halos around lights and double vision.
• Some patients are not good candidates because they have refractive instability, poor wound
healing, thin cornea or large pupils and if other eye surgeries have been performed. Children are
not advised to have LASIK.
• The FDA has approved several lasers for refractive surgery and some clinical trials lacked longterm
results and large samples so the FDA released a warning about the risks of LASIK to
increase awareness and ensure that appropriate patient education was being delivered.
• Bladeless LASIK is an all-laser procedure so the metal cutting tools have been replaced by
infrared laser energy for greater precision when creating the corneal flap.
• Bladeless LASIK is an option for patients with thin corneas and also those with a history of
previous eye surgery.
• Of course the surgeon’s experience, success rate and skill should be discussed but the patient
should also expect a thorough discussion of the procedure and potential side effects and risks.
MEDICAL MOMENT: Demonstration of the LASIK procedure.
QUESTIONS TO ASK FOR SATELLITE INTERVIEW OR PRODUCED PIECE
These questions have been recorded in studio with MDTV Patient Advocate Anchor, Patricia Stark
1. What is bladeless LASIK and how does it compare to LASIK?
2. How does someone go about finding the right ophthalmologist for refractive surgery?
3. What are the risks and what can be done to minimize them?
ADDITIONAL QUESTIONS FOR PRODUCED PIECE
These questions are to be asked by Advertising Producer to local expert (who is not looking directly into camera)
1. Is it safe to use a laser on the eye?
2. How long does it take for the flap to heal and is long-term damage possible?
3. Is the vision change immediate?
4. Will it last forever or will you eventually need glasses again?
5. Who is not candidate for LASIK vision correction?
©2014 MDTV, Inc.
Mars Corporate Plaza ∙ 3 Mars Court ∙ Boonton ∙ New Jersey ∙ 07005
800-985-MDTV (6388) ∙ 866-FAX-MDTV (329-6388)
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